Training

How do you want your customers and prospects to feel? In this Vlog, Grant explains that buying is not exclusively

What would you pay for a can of Coke? How about £3.00?  Your instant answer is likely to be ‘No

The use of images on social media channels where people can post videos, means that sales people today need to

Can simple words make you feel sick? We don’t just taste food, we also taste words and sometimes the latter

Would you be persuaded to buy French wine in a supermarket just because a French accordion is playing in the

If you’re a market leader, don’t tell me you’re a market leader, show me you’re a market leader. Demonstrate your

How well do you know your customers? The challenges they have, the things that concern them, the context in which

When people do their marketing they talk about their benefits, why people should use them, what they can offer. It’s